Sean Kelleher-Clarke, Head of Programme & Project Management at Nesta, believes the art of problem-solving requires the ability to think outside of what’s directly in front of us. Sometimes we can be too close to a project or issue to see what needs tweaking, which creates bias in our quest for an efficient solution. To find our way to the winning outcome, we have to first set our course by asking the question that isn’t too big or too small, but ‘just right’: the Goldilocks question.

Paul Skinner, best-selling author of The Purpose Upgrade, believes we need more dynamic guiding narratives that make purpose the ultimate renewable resource for enterprise. Conventional approaches to organisational purpose are often static, and find their expression in metaphors such as our ‘north star’. In a more crisis-prone environment, however, we are frequently forced to redefine what success looks like in the first place.